The Smurf Experience


Visit the magic world of the Smurfs

Have a Smurf adventure by becoming a little blue character yourself in an area that extends over 1,500 square meters.


An adventure where you are the hero

The Smurf Experience is a story you feel, see and hear. The scenery is larger than life and will make you feel smaller and smaller until you reach the height of a Smurf, “three apples high”.

As soon as you arrive in the village, you are welcomed by real Smurfs, presented as puppets and holograms. Your own transformation is complete once you taste Papa Smurf’s magic potion.

But the wizard, Gargamel, is creating an evil machine that is threatening the magic world of the Smurfs. It’s time to go on an adventure and help the Smurfs bring peace and quiet back to their village!

Breathtaking technologies

Cross a waterfall using video mapping, escape from the cage where Gargamel has imprisoned you, find all the parts of the evil machine and hitch a ride on the stork’s back for an unforgettable virtual reality experience.

Promote sustainable development

The Smurf Experience is also a commitment to promoting sustainable development. Just like the Smurfs, find out about the 17 objectives for sustainable development, as defined by the United Nations Organisation, by identifying the 17 matching objects to be found along the way.

The Smurf Experience is more than an hour’s adventure to share with family or friends!

Opening times and access

- Where is the Smurf Experience and how do I get there?

From 9 June to 2 September
From 3 October to 27 January

  • Open from Tuesday to Sunday from 10am to 6pm
  • Last entry at 5 pm
  • Closed every Monday (except during school holidays)

Exceptional opening times during the Christmas holidays:

  • Open everyday from 9am to 6pm
  • Also open:
    • on December 24th till 4pm (last entry at 3pm),
    • on December 25th from 11am to 6pm,
    • on December 31st till 4pm (last entry at 3pm),
    • on January 1st, from 11am to 6pm.

Brussels Expo – Hall 2

Place de Belgique
1020 Bruxelles – Belgique
+32 2 658 40 70

SNCB sncb-logo

“Smurf your visit by train with the B-Excursion (Train + Metro + Entry fee)”.

More information


Public transport access with STIB: Heysel bus stop
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School visits

- Organisation of school trips

Visit the Smurf Experience as a school group.

Find out about the educational pack based on the 17 objectives for sustainable development, in partnership with the United Nations Organisation.

Information and bookings (mandatory) via our booking service: or +32 (0)471 07 27 72


Group visits

- For more than 10 people

Special rates are available for groups of more than 10 people.

Information and bookings via our booking service: or +32 (0)471 07 27 72

Guided tours

- Smurf with a specialist guide!

Discover the world of the Smurfs with a specialist guide.

Price: €80/guide

Duration: 1 hour

Information and bookings (mandatory): or + 32 (0)2 541 03 77

Entrance fee paid on site according to the rates in effect at the ticket office.

Languages: FR-NL-EN-DE-IT-ES-PT-JAP-GRE-RUS-PL (depending on schedule availability)


- Smurf your birthday!

Celebrate your birthday at the Smurf Experience

Different options available.

Download the brochure here

Bookings from Monday to Friday from 9.00 a.m. to 6.00 p.m. by telephone: +32 (0)2 658 40 70 or


- Media contacts

Press contact :

Origami PR

Contact us

Any questions? Send us an email


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